Activist investors are forcing companies to rethink how they deal with investor relations – Business Insider

With growing business and market complexity, the role of investor relations has evolved to become more strategic.

The typical IRO is now tasked with helping the company’s board members understand the way investors perceive business strategies and developing a more engaged shareholder community based on long-term relationships.

Three main trends are driving this changing prominence of investor relations within organizations.

The three trend discussed in the article are: increased activism, changes in the ways investors categorize portfolio companies, and challenges in maintaining activist coverage

via Activist investors are forcing companies to rethink how they deal with investor relations – Business Insider.

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